Marketing and Communications Specialist

Job Description

Position Summary
NYU’s Global Programs & University Life organization is committed to being a welcoming campus community that reflects and enacts the values of inclusion, diversity, belonging, equity and accessibility that inform academic excellence. Employees in this organization are expected to contribute to diverse, equitable, inclusive and accessible learning and working environments for our students, staff, and faculty.

Responsibilities will include recruiting, training, and managing storytelling interns who develop compelling stories and collateral, generating ideas for engaging content and designing evergreen materials. Provide guidance to student club leaders and partners, create and update the website, and support various Bronfman Center teams in their marketing activities. Responsible for ensuring consistent messaging and visuals across all materials and channels. Create and produce online and print materials, manage social media accounts, and analyze social media metrics to stay current with trends. Additionally, contribute to enhancing the Bronfman Center’s physical environment by maintaining visual integrity, and implementing effective in-building marketing strategies.

This is a one year fixed term role.
Qualifications
Required Education:
Bachelor’s Degree

Preferred Education:
Master’s Degree in design, marketing, communications, journalism, or related field.

Required Experience:
3+ years of related and increasingly responsible experience, including project management, writing, marketing, print or web-design, or an equivalent combination of education and experience. Relevant experience planning, implementing, and evaluating a variety of communication and marketing activities.

Required Skills, Knowledge and Abilities:
Good judgment, tact, diplomacy, and flexibility working across organizational lines. Strong organizational and planning skills, and impeccable attention to detail. Excellent writing and communications skills, including proofreading, generating content, and the ability to transform university jargon into clear, conversational communications. Adept at story crafting and telling; knowledge of communication theories, principles, practices and techniques. Proficiency in Adobe Creative Suite programs (must have advanced experience with either Photoshop or Illustrator and be proficient with InDesign) and strong graphic design skills. Expert knowledge of Microsoft Office and presentation software (Google Slides, Keynote, Powerpoint); experience using online interactive presentation platforms to build beautiful and compelling presentations. Proficiency with accessibility guidelines for web content, documents, and images. Able to approach marketing and communication challenges creatively in a high energy, complex university environment. Strong creative sense. Ability to work in a fast-paced environment. Strong listener and leader, who is comfortable providing constructive feedback to student interns and colleagues. Proficient with project management software (e.g., Asana, AirTable, Monday). Knowledge of technology and trends, as well as best practices for communicating to Millennial, Gen Z, and Gen Alpha populations.

Preferred Skills, Knowledge and Abilities:
Knowledge of branding and marketing principles and practices. Skill in crafting targeted communications for addressing specialized needs of diverse audiences through strategic choices in language, design, and communication platforms. Familiarity with commonly used style guides. Working knowledge of mobile applications, web and social media analytics, data management, and infographics. Experience in design thinking. Familiarity with WYSIWYG web-building platforms. Change management. Familiarity with NYU and the Global Network.
Additional Information
In compliance with NYC’s Pay Transparency Act, the annual base salary range for this position is USD $58,500.00 to USD $66,000.00. New York University considers factors such as (but not limited to) scope and responsibilities of the position, candidate’s work experience, education/training, key skills, internal peer equity, as well as, market and organizational considerations when extending an offer. This pay range represents base pay only and excludes any additional items such as incentives, bonuses, clinical compensation, or other items.

NYU aims to be among the greenest urban campuses in the country and carbon neutral by 2040. Learn more at nyu.edu/nyugreen.

EOE/AA/Minorities/Females/Vet/Disabled/Sexual Orientation/Gender Identity
Apply for this job onlineShare this job

Share on your newsfeed