Job Description
JOB DESCRIPTION
The Field Marketing Manager is responsible for supporting Aramark Refreshments North American business strategies by developing field solutions inclusive of breakroom and retail experiences. This position is region based and will include direct engagement with sales and operations teams to drive execution, sales growth, and customer execution. A critical component for success is the ability to influence others while leading cross-functional teams with all key Refreshment Services stakeholders – Marketing team, Finance team, Opx Directors, IT Director, Sales, District Managers, Route Managers, and Inventory Managers.
JOB RESPONSIBILITIES
Develop and project manage repeatable field processes and key metrics that measure operating profit, product rotation, waste management, and merchandising standards.
Partner with Regional Leadership to support specific needs that drive measurable results across the full amenity and retail space
Support Large Openings by ensuring all components are ready for implementation (signage, merchandising, etc), proper pricing is communicated for any retail items, and training team members on how to keep spaces fresh and stocked
Lead pilot process from identifying opportunities, locations, define scope, implementation, and tracking
Support National Account Managers with CBRs, events, sales presentations, providing insights as well as new products, services, and programming
Training on new planograms/products and services to field teams to ensure proper setup (communication, product, merchandising)
Responsible for being the expert on 365 Retail kiosk capabilities including but not limited to reporting, promotions, loyalty, implementation, and maintenance.
Actively monitor the industry and seek insights for local pricing, products, and vendors with tactical outcomes and timelines for implementation.
Foster long-term learning and development for front-line managers by using back-end systems, such as Salesforce and Vendsys
QUALIFICATIONS
Bachelor’s Degree required
A minimum of 3 – 5 years of professional experience in marketing or brand management
Experience within a DSD, CPG, or Field Service Organization preferred
Excellent verbal, presentation, written and interpersonal communication skills
Strong Microsoft Office skills (PowerPoint, Excel)
Ability to synthesize multiple inputs into a clear, concise, and useful recommendation
Ability to work independently
Ability to travel 50%
Activate brand standards and fully execute at all identified points of service, resulting in consistency throughout the region.
Present ideas, influence others without authority, and have strong communication skills; interact with vendors, clients, and Refreshments leadership on a regular cadence.
Exemplify being well-organized, detail-oriented, and having strong process management and organizational skills.
At Aramark, developing new skills and doing what it takes to get the job done make a positive impact for our employees and for our customers. In order to meet our commitments, job duties may change or new ones may be assigned without formal notice.
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EDUCATION
ABOUT ARAMARK
Our Mission
Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet.
At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law.
About Aramark
The people of Aramark proudly serve millions of guests every day through food, facilities, and uniform services in 19 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you’re pursuing – a new challenge, a sense of belonging, or just a great place to work – our focus is helping you reach your full potential. Learn more about working here at http://www.aramarkcareers.com or connect with us on Facebook, Instagram and Twitter.